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Winter 2015Consumer

Labdoor

Labdoor is building the trusted online drugstore.

Seoable for Labdoor

If you are part of Labdoor (or you are a YC founder who looks at Labdoor and thinks that is the kind of business I run), you probably do not have time for a six-month SEO agency contract. Seoable was built for that. Audit your site, queue 100 ready-to-publish posts, and run it all from your AI assistant.

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About Labdoor

Labdoor is a marketplace where consumers research, find, and buy the best supplements. To verify the purity and potency of these products, Labdoor first buys and tests actual dietary supplement samples: • We send each product to an FDA-registered laboratory for a detailed chemical analysis. • Our scientists then collect the laboratory results and use internal algorithms to translate this data into simple grades and rankings for consumers. • Find a product you love? Click "buy it now" to activate in-app purchases.

Quick facts

YC Batch
Winter 2015
Founded
2012
Headquarters
San Francisco
Team size
11
Industry
Consumer • Consumer -> Food and Beverage
Tags
marketplace, consumer-health-services
Website
labdoor.com
Profiles
LinkedIn · Twitter · Crunchbase

Founders

Rafael Ferreira
Founder/CMO
Co-founded and helped build Labdoor from the ground up, transforming it into one of the largest supplement review websites in the world. Worked as an Art Director for several agencies, helping deliver impactful work for…
Helton Souza
Founder/CTO
CTO and Head of the Labdoor Certifications Program.
Neil Thanedar
Founder/Chairman
Founding CEO of Labdoor (W15), Avomeen (acq. 2016), and Air to All (501(c)3 nonprofit). Now: Launching new startup, angel investing, advising politicians, writing book.

Why founders like Labdoor use Seoable

  • Ship without an agency. Audit your site and queue 100 posts in one afternoon. No briefs to write, no calls to take.
  • Drive it from Claude or Cursor. Seoable is MCP-first. Your assistant can run audits, queue posts, and pull reports without you opening a dashboard.
  • Pay per piece, not per seat. Credits instead of monthly seats. Buy what you need, when you need it.
  • SEO that includes AI engines. Our audits check what ChatGPT, Claude, Perplexity, Gemini, DeepSeek, and Grok already say about you, not just Google.

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