Claude skills directoryClaude skills for founders who market.
A hand-picked list of the best Claude skill marketplaces and individual skills for founders, marketers, and solo operators. Every skill is free and open source. Install in seconds. Use forever.
Works in Claude and Claude Code.
Skills are not just for developers. They run inside the regular Claude app (sometimes called Claude Cowork) at claude.ai, and they also run inside Claude Code. Same skills. Same install command. Either tool works.
Open Claude or Claude Code
These skills work in two places. The regular Claude app (the one a lot of people call Cowork) at claude.ai, and the developer tool called Claude Code. Both can run skills.
Add a marketplace
Pick a marketplace below. Copy its install command. Paste it into Claude (or Claude Code). Every skill in that marketplace becomes available straight away.
Just ask Claude
Skills turn on by themselves. Ask in plain English ("audit acme.com for SEO") and Claude picks the right skill and runs it for you.
Six marketplaces. One install each.
These are the marketplaces we recommend installing first. Each one bundles many skills. Add the marketplace once and every skill inside becomes available to Claude.
coreyhaines31/marketingskills
A complete marketing automation suite for founders: copywriting, SEO, analytics, paid ads, cold email, pricing, and sales enablement. Built by an operator who has shipped marketing for over fifty SaaS companies.
/plugin marketplace add coreyhaines31/marketingskillsanthropics/skills
The official Anthropic skill collection. Foundational tools for design, document handling, testing, API tooling, and skill creation itself. The starting point for anyone building with Claude.
/plugin marketplace add anthropics/skillspbakaus/impeccable
Twenty-five-plus skills focused on code quality, design refinement, and writing polish. If you care about shipping work that looks like a million-dollar product, install this one before anything else.
/plugin marketplace add pbakaus/impeccablejimliu/baoyu-skills
Content creation for operators: image generation, markdown conversion, social media post crafting, and multi-format content workflows. Pairs well with any marketing marketplace.
/plugin marketplace add jimliu/baoyu-skillsvercel-labs/agent-skills
React patterns, web design guidelines, agent browser automation, and framework best practices from the Vercel team. Worth installing if you ship a Next.js or React product.
/plugin marketplace add vercel-labs/agent-skillsobra/superpowers
Development methodology and thinking skills: structured brainstorming, code review patterns, agent orchestration. For solo operators who need leverage at founder speed.
/plugin marketplace add obra/superpowersFor specific stacks and workflows.
Useful once you have the essentials installed.
microsoft/azure-skills
Azure infrastructure, cloud management, and deployment workflows.
firebase/agent-skills
Auth, hosting, Firestore, and AI logic for Firebase-powered apps.
expo/skills
UI building, deployment, and CI/CD for React Native and Expo projects.
googleworkspace/cli
Gmail, Sheets, Docs, Calendar, and end-to-end workflow automation.
larksuite/cli
Docs, messaging, calendar, and workflow automation for Lark teams.
google-labs-code/stitch-skills
Design, component, prompt enhancement, and Remotion video support.
Start with these two.
seo-audit
Paste any URL. Get a full technical SEO audit with ranked priorities, Core Web Vitals, schema gaps, and quick wins. The fastest way to find what is broken on your site.
Run: "audit acme.com for SEO issues"find-skills
The meta skill: it helps Claude discover and recommend other skills for your specific task. Install this one first, it finds the rest.
Run: "what skills can help me write better cold emails"The full curated list.
copywriting
Generate persuasive headlines, landing copy, and product messaging that converts.
content-strategy
Plan comprehensive content initiatives: pillars, topics, editorial calendars, distribution.
marketing-psychology
Apply behavioral psychology and conversion principles to your campaigns and pages.
paid-ads
Design, write, and optimize paid campaigns across Google, Meta, and LinkedIn.
competitor-alternatives
Research competitive landscape and build "vs / alternatives" pages that convert.
pricing-strategy
Develop revenue models, pricing tiers, and positioning for maximum lifetime value.
launch-strategy
Plan go-to-market launches: channels, timing, press, and post-launch retention.
sales-enablement
Create sales decks, battle cards, and objection-handling scripts that close.
cold-email
Write cold outreach sequences that get replies, not spam flags. Tuned for founders.
analytics-tracking
Set up measurement, funnels, and dashboards so you know what is actually working.
frontend-design
Design patterns and approaches for production-grade user interfaces and components.
brand-guidelines
Maintain consistent brand identity, tone, and visual standards across every touchpoint.
skill-creator
Build your own custom Claude skills. Scaffold, test, and ship new capabilities.
code-review
Structured code review with code quality, security, and maintainability feedback.
image-generation
Generate branded images and social assets directly from text prompts in Claude.
brainstorming
Generate creative ideas, break through blocks, explore problem spaces with structure.
Built a skill worth sharing?
This list is hand-picked. If you have built a Claude skill or marketplace that helps founders, marketers, or solo operators, send it our way. We review and list it within two days.