Winter 2020YC top companyConsumer

Whatnot

Whatnot is the largest livestream shopping platform in the U.S.

Seoable for Whatnot

If you are part of Whatnot (or you are a YC founder who looks at Whatnot and thinks that is the kind of business I run), you probably do not have time for a six-month SEO agency contract. Seoable was built for that. Audit your site, queue 100 ready-to-publish posts, and run it all from your AI assistant.

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About Whatnot

Whatnot is the largest livestream shopping platform in the U.S., connecting buyers and sellers in real-time across any category – from collectibles like trading cards to comics, fashion, sneakers, and more.

Quick facts

YC Batch: Winter 2020
Founded: 2019
Headquarters: Los Angeles, CA
Team size: 731
Industry: Consumer • Consumer
Tags: marketplace, e-commerce
Website: www.whatnot.com
Profiles: LinkedIn · Twitter · GitHub

Founders

Grant LaFontaine

Founder/CEO

Logan Head

Founder

Why founders like Whatnot use Seoable

Ship without an agency. Audit your site and queue 100 posts in one afternoon. No briefs to write, no calls to take.
Drive it from Claude or Cursor. Seoable is MCP-first. Your assistant can run audits, queue posts, and pull reports without you opening a dashboard.
Pay per piece, not per seat. Credits instead of monthly seats. Buy what you need, when you need it.
SEO that includes AI engines. Our audits check what ChatGPT, Claude, Perplexity, Gemini, DeepSeek, and Grok already say about you, not just Google.

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