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What’s working in SEO, right now.

Google updates, AI engine changes, real case studies, and short playbooks. Written every week by operators on live startups. No retainer takes. No filler.

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Apr 26, 2026 · Technical · 9 min

What Googlebot, GPTBot, and ClaudeBot Actually See on Your Site in 2026

Three crawlers, three very different views of the same page. We logged a month of requests across small sites and mapped exactly what each one renders, ignores, and cites.

Read the full piece →
Archive · 757 postsPage 19 of 64
  1. 218Apr 25, 2026
    Bubble SEO: Optimizing No-Code Apps for Discovery
    Fix Bubble's weak SEO defaults before launch. Step-by-step guide to domain audits, technical optimization, and AI content for no-code app visibility.
    Guide
  2. 219Apr 25, 2026
    ChatGPT 5.5 Search Mode: An AEO Field Guide for Busy Founders
    Master ChatGPT 5.5 Search Mode with practical AEO tactics. Setup, schema, source signals, and step-by-step guide for founders shipping organic visibility.
    Guide
  3. 220Apr 25, 2026
    Crawlability for Founders: A Plain-English Primer
    Cut through crawlability jargon. Learn robots.txt, crawl budget, and rendering in 10 minutes. Ship-ready SEO for busy founders.
    Guide
  4. 221Apr 25, 2026
    Day 50 SEO Audit: The Mid-Quarter Health Check
    Day 50 SEO audit checklist: what to keep, kill, or double down on. Mid-quarter review for founders building organic visibility without agencies.
    Guide
  5. 222Apr 25, 2026
    How to Audit a Shopify Store in Under 30 Minutes
    Step-by-step guide to audit your Shopify store in 30 minutes. Check crawl health, schema, speed, and AEO gaps. Founder-friendly, no agency needed.
    Guide
  6. 223Apr 25, 2026
    How to Run a Shopify Migration Without Losing Rankings
    Step-by-step guide to migrate to Shopify without losing SEO rankings. Includes redirect mapping, crawl audits, and post-launch monitoring checklist.
    Guide
  7. 224Apr 25, 2026
    How to Set Up Shopify Custom Pixel for SEO Events
    Step-by-step guide to set up Shopify custom pixels for GA4 SEO event tracking. Fire events, measure intent, track conversions in under 30 minutes.
    Guide
  8. 225Apr 25, 2026
    Karl on Why He Stopped Caring About Keyword Volume
    Karl ditched vanity metrics. Learn what successful founders track instead of keyword volume and why it matters for organic growth.
    Guide
  9. 226Apr 25, 2026
    SEO for Local Service Businesses
    Step-by-step guide to SEO for local service businesses. Optimize Google Business Profile, rank locally, and attract customers in 2026.
    Guide
  10. 227Apr 25, 2026
    SEO for Marketplaces in 2026
    Master marketplace SEO in 2026: schema markup, programmatic optimization, AI visibility, and technical setup. Step-by-step guide for founders.
    Guide
  11. 228Apr 25, 2026
    SEO Triage for Busy Founders: The 80/20 You Can't Skip
    Cut SEO noise. The 20% of tasks that move the needle. Domain audit, keyword roadmap, AI content. Skip the rest. Ship faster, rank higher.
    Guide
  12. 229Apr 25, 2026
    Shopify Apps That Hurt SEO (And What to Use Instead)
    Five Shopify apps killing your SEO. Slow pages, duplicate content, code bloat. Here's what to use instead—and why.
    Guide
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