
Rutter
The Unified API for Business Financial Data
If you are part of Rutter (or you are a YC founder who looks at Rutter and thinks that is the kind of business I run), you probably do not have time for a six-month SEO agency contract. Seoable was built for that. Audit your site, queue 100 ready-to-publish posts, and run it all from your AI assistant.
About Rutter
Rutter is the unified API infrastructure powering the next generation of B2B fintech. We help tech-forward companies build seamlessly integrated financial products by connecting to their customers' systems of record, from accounting platforms to e-commerce systems. The financial operations landscape is fragmented across hundreds of platforms (QuickBooks, NetSuite, Shopify, Stripe, etc.). Without Rutter, companies must spend thousands of engineering hours building and maintaining these critical integrations. Our Universal API provides the same level of granularity as direct integrations while using a single, consistent schema. This enables our customers to build end-to-end workflows for financial planning, lending, expense management, AP/AR automation, and more, in days, not months. Leading fintechs like Mercury, Airwallex, and Orb trust Rutter to power their integrated financial solutions. Learn more: https://www.rutter.com/
Quick facts
- YC Batch
- Summer 2019
- Founded
- 2021
- Headquarters
- New York
- Team size
- 24
- Industry
- B2B • B2B -> Engineering, Product and Design
- Tags
- developer-tools, fintech, b2b
- Website
- rutter.com
Founders
Why founders like Rutter use Seoable
- Ship without an agency. Audit your site and queue 100 posts in one afternoon. No briefs to write, no calls to take.
- Drive it from Claude or Cursor. Seoable is MCP-first. Your assistant can run audits, queue posts, and pull reports without you opening a dashboard.
- Pay per piece, not per seat. Credits instead of monthly seats. Buy what you need, when you need it.
- SEO that includes AI engines. Our audits check what ChatGPT, Claude, Perplexity, Gemini, DeepSeek, and Grok already say about you, not just Google.